2019年10月31日星期四

Brioni Launches Limited Edition 70th Anniversary Suit "Roma 45"

September 10, 2015 Milan - Italy Top luxury menswear Brioni (Brioni) has been at the forefront of artisanal garments since its establishment 70 years ago. This year, Brioni launched the "Roma 45" Limited Edition Anniversary Suit in the name of the brand's creation year (1945), using proprietary garment techniques from the 19th century. This suit has a global limited edition of just 70 sets and can be tailor-made through Su Misura tailor-made services at selected Brioni stores.

Brendan Mullane, creative director at Brioni, said: "This suit represents the purest and most advanced form of contemporary tailoring and traditional tailoring, and is an impeccable blend." Superfine 240 Vicuna and Vicuna ), As well as the exclusive Navy Miniature Herringbone, have been developed exclusively for Brioni and are only used on limited edition suits with Brioni's new 70th anniversary logo and hand embroidery serial number.

In the process, in order to further highlight Brioni's exquisite tailoring skills, this suit jacket with almost extinct pure hand "needle back (Retro punto)" process. This is a hand-knit method that prevailed just prior to the advent of the modern garment industry, and is well known for its elasticity and comfort, ensuring better fluidity and flexibility when worn. It requires multiple human resources to participate in a total of 260 steps, of which 256 steps are done by Brioni's chief cutting master. Aesthetically pleasing, the visible external pins give the "Roma 45" a unique charm that elegantly and precisely outlines the body lines, presenting Brioni's unrivaled hand-tailoring.

In addition, the suit with a check suit Oxford shirt, and hand-made to gold outline its Welsh grid blue-gray silk tie, make the overall shape is more refined and elegant. To celebrate the 70th anniversary of the brand, Brioni launched the 70th anniversary sunglasses in May this year. And as the second limited edition fashion boutique Brioni suit "Roma 45", is bound to become a modern gentleman's collection of choice.

About Brioni

Founded in Rome in 1945, Brioni is the most prestigious Italian luxury men's custom workshops, but also presents the authority of men's elegance. Led by CEO Gianluca Flore and creative director Brendan Mullane, Brioni designs and produces highly respected collections of tailored clothing and apparel, as well as leather goods (handbags, small leather goods and luggage), footwear and eyewear. Brioni's product sales cover Europe, Asia and the Americas, with sales in select wholesalers and department stores across the country, while the number of direct-sales outlets also increases year by year. In the course of brand development, Brioni has been a fashion leader in entertainment and business circles in Italy and overseas, and has a large number of loyal customers with Hollywood celebrities, politicians and business leaders. For gentlemen around the world, the elegant and high-quality Brioni represents no doubt. Since 2012, Brioni has been formally incorporated into the world's top luxury, sportswear and lifestyle brand Kering. For more information, please refer to

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